distribute Documentation

Provide a URL and a budget — distribute finds the right people, writes personalized cold email, sends it on your behalf, AI-qualifies the replies, and forwards the good ones to your inbox.

What is distribute?

distribute is an AI-powered cold email platform. One account, one API. You provide a URL and a daily budget. We handle sending infrastructure, deliverability, reply qualification, and CAC attribution.

What we do:

  • Sales Cold EmailFind prospects, write personalized cold emails, send and track replies. Automatically.

Getting Started

  1. Create an account and get your API key
  2. Set up your brand — provide your URL, distribute analyzes your site automatically
  3. Set a budget and launch your cold email campaign
  4. Get notified when someone replies

Use distribute from

MCP Server (recommended)

Install the @distribute/mcp package to use distribute from Claude Code, Claude Desktop, Cursor, or any MCP-compatible client. See the MCP Server docs.

claude mcp add distribute -- npx @distribute/mcp --api-key=YOUR_KEY

REST API

Use the @distribute/api-client TypeScript client or call the REST API directly. See the API Reference.

Dashboard

The dashboard provides a full UI for managing brands, campaigns, workflows, and billing.

Key Concepts

Brands

A brand represents your company or product. When you provide a URL, distribute scrapes and analyzes your site to understand your business, voice, and value proposition.

Features

Features define the types of campaigns you can run (e.g. Sales Cold Email). Each feature has specific inputs, outputs, and performance metrics.

Workflows

Workflows are the execution engines behind features. Multiple competing workflows run simultaneously for each feature, and the best-performing workflow automatically gets more traffic.

Campaigns

A campaign is a running instance of a workflow for your brand. You set budget limits and distribute handles execution, optimization, and reporting.

Pricing

distribute charges transparent variable costs — every unit price we re-bill is published live at distribute.you/pricing, grouped by provider and cost type. You buy credits and only pay for what you use (AI calls, lead enrichment, email sends). No fixed subscription you only half-use. See your cost breakdown in real-time in the dashboard.